Senior Conceptual Creative I Tennis & NBA Fan I Eco Friendly I Love Dogs
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Mastercard's ID Theft Protect

Cybercrime’s on the rise & Mastercard wanted a social friendly promo video to educate, inform & demonstrate their free tool - ID Theft Protect™.

With a really generous budget of S$18K (all in).

Everyone’s hackable, but people think otherwise.


We just about manages to spare some change to create Key Visuals.

To make a point about the risk people are at, we glitched em!


Call them scammers, hackers or bad actors - they’re not after just your credit card details or social account, they want it all! And Mastercard’s ID Theft Protect prevents that.

Visit the site to active. Choose what you want to protect from a whole list of options.

Just fill in your deets and consider yourself hack-proof.


The tiny budget called for a hands-on approach.

A peek into my pre-planning efforts.

Cam pans up after message appears. ROCKSTAR puts on headphones and looks to camera while delivering script - J-cut (SWIPE TRANSITION). Cam tracking around HIM A 90º ~180º left to right.

Subject kept in centre. 6~8 sec / Singing: 13 sec

Hold for 1~1.5 sec before cam rotates 180 and track back, keeping YOGINI IN centre
(cut to dutch angle)

GAMER deliver line and head turns to the right. Cam swoosh track left. delivers Next line and head turns to the monitor. Cam swoosh track right.

A FINAL STILLOMATIC VIDEO to help PLAN FOR THE SHOOT DAY


This one sent me right back to my college days funding a project through favours.

Thank you McCann for not taking any piece of this ever so LARGE pie!!